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We are currently working to identify and develop opportunities to generate additional income for the council. This includes advertising on our website. It will be used to support the delivery of key services.

Council Advertising Network (CAN)

As part of this, we're working with the Council Advertising Network (CAN) to run an advertising service tailored for public sector organisations.

They enable us to create new revenue streams from advertising placed on our website, and allow us to manage and monitor the adverts without managing the infrastructure or selling advertising space.

Advertising campaigns

The advertising campaigns that appear on our website haven't been directly selected by us, but we do have an advertising and sponsorship policy that strictly prohibits certain types of advertisement.

By promoting adverts on our website, we're not in any way endorsing any company, organisation or recommending the advertisers' products and services. 

Similarly, we don't accept any responsibility for errors, omissions, or for any consequences arising when visiting third party websites from the advertising links on our site.

Tell us what you think

We'll be closely monitoring the advertisements on our site, and how they affect our residents' and customers’ experience. To give us your views about advertising on our website, please email us at communications@peterborough.gov.uk